Austria Captured in Scent

CWC is an independent niche fragrance brand from the Salzkammergut region of Upper Austria. Since 2021, CWC has stood for authentic unisex Eau de Parfums that translate Austria’s landscapes, culture and way of life into scent.

At the heart of the brand are GREEN STAG and GREYFLAME. Their names refer to decorative lines of GMUNDNER ceramic and carry them into the world of fragrance: GREEN STAG stands for alpine freshness, clarity and vital nature; GREYFLAME for warmth, depth, sensuality and cultural elegance. Both compositions feature a 20% fragrance oil concentration and can be worn individually or layered together.

The 75 ml editions are encased in handcrafted GMUNDNER ceramic. This turns the perfume into a lasting object: refined, distinctive and unmistakably Austrian.

Frequently Asked Questions about CWC · Eau de Parfum

What is CWC · Eau de Parfum?
CWC · Eau de Parfum is an Austrian niche fragrance brand with two distinctive unisex scents: GREEN STAG and GREYFLAME. Both fragrances combine clear origin, 20% fragrance oil concentration and a distinctive design idea. CWC is made for people who are not looking for an ordinary perfume, but for a scent with character and recognition value.

Is CWC a perfume from Austria?
Yes. CWC has its origin in Gmunden on Lake Traunsee, in the Salzkammergut region of Austria. The brand is shaped by Austrian nature, culture and way of life. It understands Austria not merely as a place of origin, but as a fragrance idea: clear air, landscape, craftsmanship, hospitality, culture and memories of special moments.

Who is behind CWC?
CWC was founded by Claudia and Christoph Wagner. What began as a personal fragrance and design idea evolved into the CWC brand and CWC Handels GmbH in 2021. Based in Gmunden, CWC is not an anonymous commercial brand, but a personally led Austrian brand project.

What does the name CWC mean?
CWC stands for Claudia and Christoph Wagner. The name originated from a personal emblem originally designed for the founders’ wedding cufflinks. This signet later became the foundation for the brand’s visual identity and design language.

Why are the fragrances called GREEN STAG and GREYFLAME?
The names refer to decorative lines of GMUNDNER ceramic. GREEN STAG is inspired by the stag décor; GREYFLAME by the grey flamed ceramic design. In this way, CWC connects fragrance with Austrian craftsmanship, design and regional identity.

Which fragrances does CWC offer?
The core collection consists of two fragrance worlds. GREEN STAG is fresh, clear, green and invigorating. GREYFLAME is warm, deep, sensual and present. Together, they show two sides of Austria: alpine nature and cultural elegance.

What defines GREEN STAG?
GREEN STAG is the fresh side of CWC. Citrus clarity, green accents, aromatic herbs and light woods recall alpine air, nature and the ease of a day in the Salzkammergut. The fragrance feels clear, vital and distinctive.

What defines GREYFLAME?
GREYFLAME is the warmer, more sensual side of CWC. Spicy, woody and soft notes give the fragrance depth, fullness and elegant presence. It evokes culture, evening atmosphere and special moments, without ever feeling loud or ordinary.

Which CWC fragrance is right for me?
If you prefer fresh, citrusy and green fragrances, GREEN STAG will likely be the better choice. If you love warmer, more sensual and deeper notes, GREYFLAME may suit you better. If you would like to discover both sides, the CWC Fragrance Set 2 × 20 ml is the ideal start.

Are CWC fragrances for women or men?
GREEN STAG and GREYFLAME are unisex fragrances. They were not developed for a specific gender, but for people who appreciate distinctive fragrance characters. Depending on skin, style and dosage, both scents can feel very individual.

What does 20% fragrance oil concentration mean?
The CWC Eau de Parfums have a fragrance oil concentration of 20%. This is in the upper range of an Eau de Parfum and supports presence, depth and a lasting fragrance impression. The concentration is deliberately chosen: noticeable, refined and expressive.

How should I apply CWC · Eau de Parfum?
CWC develops especially well on warm areas of the skin, such as the neck, décolleté, wrists or behind the ears. After application, the fragrance should not be rubbed. Caution is recommended with light-coloured or delicate clothing, as perfume can leave marks on textiles.

Can GREEN STAG and GREYFLAME be worn together?
Yes. Both fragrances can be worn individually or layered together. GREEN STAG brings freshness, clarity and green lightness; GREYFLAME adds warmth, depth and sensual presence. Together, they create a personal fragrance signature.

What makes the 75 ml edition special?
The 75 ml editions are encased in handcrafted GMUNDNER ceramic. This turns the bottle into an object with Austrian character. Once the fragrance has been used, the ceramic sleeve can be separated from the glass and reused as a design object.

Which sizes are available?
GREEN STAG and GREYFLAME are available in 20 ml sizes and as 75 ml editions. The 20 ml sizes are ideal for discovery, travel and carrying with you. The 75 ml editions are the representative version with handcrafted GMUNDNER ceramic.

What is the CWC Fragrance Set 2 × 20 ml?
The CWC Fragrance Set 2 × 20 ml contains both fragrance worlds in a compact size. It is suitable for discovering, travelling, gifting and combining. For anyone discovering CWC for the first time, or wishing to wear both fragrances together, it is the ideal introduction.

Why is CWC a special gift from Austria?
With CWC, you give Austria in fragrance form: scent, origin, craftsmanship and design come together in a special gift. The 75 ml editions with GMUNDNER ceramic are representative and remain as objects even after the perfume has been used. The CWC Fragrance Set 2 × 20 ml is an elegant choice for discovering or gifting both fragrance worlds.

Why should I choose CWC if I am new to the brand?
CWC is an independent Austrian niche fragrance brand led by its founders, with clear origin and a visible commitment to quality. The fragrances are distinctive, unisex, composed with 20% fragrance oil concentration and, in the 75 ml editions, encased in GMUNDNER ceramic. Choosing CWC means choosing not an ordinary perfume, but Austria in fragrance form.

Further Information
Discover more about CWC · Eau de Parfum, GREEN STAG, GREYFLAME, the CWC Fragrance Set and the brand world at the official website and online shop: cwc-parfum.com.

AUSTRIAN EAU DE PARFUM